Flower Hurricane Nursery: A Sailor Jupiter-Inspired Plant Nursery Brand for the Whimsical Warrior
Who Says Tomboys Can’t Be Whimsical?
While I was working on Sailor Jupiter’s brand exercise, it was so hard to step away from the lightning aspect of her signature aesthetic. Until I thought about how that underneath her tough exterior she also has a soft side with a passion for plant life and cooking.
That duality inspired Flower Hurricane Nursery—a plant nursery brand inspired by Sailor Jupiter that celebrates both the storm and the softness within.
Introducing Flower Hurricane Nursery
We’re not talking any ole place to buy houseplants.
Imagine community tea parties with your besties surrounded by plants that you can buy or seeds that you can take home with you, and activities that help you reinvent yourself into the badass you want to be—embracing the harmony between destruction and growth, protection and peace.
The Calm & The Storm
This nursery’s tagline perfectly captures Jupiter’s vibe—nurturing but not to be played with. This brand blends floral mosaics, settings that maximize the whimsy, and copy that suggests un-f***-with-ability.
Very much like a rose with thorns.
My favorite graphic in the bunch, “welcome to the cottage core”, shows the sweet Dolly Parton…brandishing a rifle.
The tagline uses wordplay to allude to the military core, yet highlight the fairy/cottage core aesthetic of the brand, implying that soft girls can also handle business, if you know what I mean.
It winks at gendered expectations by showcasing strength and sweetness as complementary forces—not contradictions.
For the Fairy and Feral Femmes
In the Sailor Moon anime, Mako chan struggled with being perceived as intimidating and unapproachable until Usagi saw through that tough exterior. Flower Hurricane Nursery honors Mako-chan’s complexity by creating a space where all feminine aesthetics are welcome—from the fairylike to the feral.
Tell Me What You Think!
Would you visit Flower Hurricane Nursery IRL? Drop your thoughts in the comments—I’d love to hear how you’d imagine your perfect plant party at this magical spot.
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